Let Blogdimension.com’s stats speak about the multimedia usage of a search engine!
Blogdimension’s statistics record the search activities of two kind of users at that stage: English speaking and French speaking.
Latest statistics (end of August 2007) show that the French speaking users account for 71% of the total audience whereas the English speaking ones account for 29%. So French speaking users are 2.45 times more numerous than the English speaking ones (it’s not totally exact we should say queries in French speaking or English speaking sections of Blogdimension).
The search of text-based contents (blogs, forums, news feeds) by French speaking users account for 60% of all Blogdimension’s queries. This same kind of search by English speaking users account for 20% of the total queries. If the English speaking users were as numerous as the French speaking ones, the text-based searches would be 19% less for the English speaking users than for the French speaking ones.
Now the search for images by French speaking users accounts for 7% of all the queries. This figure is 3% for the English speaking users. If the French speaking and English speaking audiences were at the same level the number of image searches would be roughly the same for both origins of users.
The search for audio and podcasts by French speaking users accounts for 1,5% of the total queries and 4% for the English speaking users. If the audiences were the same the audio & podcast searches would be by 6.3 times superior for the English speaking users!
The search of online videos by French speaking users accounts for 2.3% of the total queries. This kind of search the English speaking users accounts for 1.55%. We see that English speaking users carry out 1.36 more video searches than the French speaking ones if the audiences were the same!
These figures are self-speaking! On the basis of our statistics the English speaking users have a multimedia activity on a search engine by far more intense than the French speaking ones who tend rather to search for text-based contents.
It is clear that focusing only on text-based search would not be a good option for Blogdimension especially in the scope of an international development strategy.
Blogdimension’s choice to position itself as a multimedia search engine favouring the search for rich content media (images, audios & podcasts and online videos) corresponds to a pertinent strategy!
So let’s head toward the idea of a “multimedia search engine”!
Thanks for your support!
The Team
